Mercedes-Benz and Geely joint venture smart company officially registered

According to official sources, on July 27th Smart, a global joint venture between Geely Holding Group and Mercedes-Benz AG, was officially registered in Hangzhou Bay, Ningbo, China. The joint venture’s first new all-electric automotive architecture smart products are expected to be launched in 2022.
Daniel Lescow was appointed vice president of sales, marketing and after-sales, an executive who has worked in the Chinese market for six years and still knows the Chinese market well; Yang Jun, a member of Geely Holdings’ vehicle development program, was appointed vice president of technology research and development; and Ulf Nestler, a Mercedes-Benz executive in China, was appointed vice president of finance and CFO, officials said.
In addition, smart Europe Co., Ltd. was established simultaneously, as a wholly owned subsidiary of Smart Motor Automobile Co., Ltd., Smart Europe Co., Ltd. will be responsible for the future smart in the European market supply, sales and after-sales service. In addition, Dirk Adelmann was appointed CEO of Smart Europe Ltd. and Martin Günther was appointed Chief Financial Officer of Smart Europe Ltd.
It is reported that the new generation of pure electric smart will be designed by Mercedes-Benz’s global design department, Geely Holding Global Research and Development Center is responsible for engineering research and development. The new models will be produced at a new plant in China and are expected to hit the market in 2022 and be sold worldwide.